DataVersio DataQR presentations were made to major retailers and payment processors at the NRF 2022: Retail’s Big Show, conference and expo on January 16-18 at the Javits Center, New York. The National Retail Federation (NRF) is the world’s largest retail trade association. Its members include department stores, specialty, discount, catalog, Internet, and independent retailers, chain restaurants, grocery stores, and multi-level marketing companies.
The reason DataQR is revolutionary when introduced to the payment industry is that the infrastructure – smart phones – already exists in the hands of both consumers and vendors, there is no need to build out and maintain an expensive hardware/software environment to ensure secure authentication.
The identities of consumers can be connected to their accounts and payment records, data is stored with the consumer, not in a central database, and is revealed voluntarily only to those with appropriate access.